Today, during the Microsoft Windows 10 Press Conference, Microsoft officially announced that Windows 10 will in fact be free for all Windows 7, Windows 8 and Windows 8.1 users as well as Windows 8.1 phone users.
However, for Windows 7 users, this offer must be used within one year of the release of Windows 10 in order to get it for free.
This move by Microsoft comes due to the free releases from both Apple and Android of their respective operating systems. Microsoft understands that they must follow suit to these other companies in order to remain part of the future of computing.
Windows 10 represents Microsoft’s attempt to correct some of the issues that many longtime PC users had with Windows 8 and is making the platform more friendly to desktop users. At the same time it’s keeping a lot of the touch-centric features it introduced with Windows 8 and has thus decided to make Windows 10 more context aware of whether it’s being used on a tablet, a laptop or a desktop computer.